WORKING DRAFT
WORKING DRAFT
11 OF 12
QUESTION 10
The ask
Right place, right time, right people — why are you the ones meant to build this? The founder–market fit story, the team by archetype, and the people who followed you.
What you submit
01
Founder–market-fit story — why this founder (or team) for this problem, specifically.
02
Team summary by archetype — CEO and sales, product and delivery, operations and finance—plus honest gaps and the fill plan.
03
Followership evidence — Who have you attracted or would be easy to attract to your business?
04
Iteration receipts — what changed after your customer no's, and a decision you reversed on evidence.
05
What has to be true — what this business needs to be for you to get up every day and want to run it after five years.
06
The thing you least want to tell us — name the risk you're most afraid to say out loud.
07
Founder-personality reflection — Read the traits below and reflect on yourself and your team
01
CEO / sales
Creates demand
02
Product / delivery
Creates value
03
Ops / finance
Creates leverage
Self-Eval
| Founder trait | What GX looks for |
|---|---|
| Compass points north | A clear internal standard. |
| Authentic salesman | Persuasion without performance or pretense. |
| Action-oriented — gets shit done | Forward motion through ambiguity. |
| Doesn't suffer fools | A high bar for thinking and execution. |
| Competitive | Knows what winning feels like and wants to win. |
| Relationship-driven, not transactional | Trust that compounds over time. |
| Confident, but admits when they don't know | Conviction without false certainty. |
| Takes feedback | Useful input changes decisions or behavior. |
Great looks like:
The founder–market-fit story is specific and true, archetypes are named with honest gaps, followership appears in followers' own words, and the receipts show velocity and coachability. The internal scorecard stays internal.
Go deeper
The internal source of truth for founder and team evaluation.
Visit ↗GTM, product and delivery, and operations and finance.
Audience becomes leads, talent, and deals.
What delegating to a real team requires.